In Apple Music’s new ‘The King’s Music Room’ podcast, King Charles III has created his own personal playlist representing his favourite songs from around the Commonwealth and beyond. You can listen at Apple Music 1 or here as a playlist.

King Charles creates an eclectic mix of world music and uplifting tracks spanning the globe, tracks that have touched him over the years. A playlist is a very personal thing but also something that can be widely shared and enjoyed. Each business like an individual has a ‘personal playlist’ a sound that represents their taste and character. Audio-Branding extends beyond the norms of logos and consistent colour themes to the ‘sound’ of a brand, the ‘sonic identity’ or ‘signature’ of a brand it’s branches or sites. The first impression of a business as you enter or the reinforcement of pre-conceived perceptions of that brand.

Auracle Sound works with your business to discover that brand identity, like King Charles, to create your own personal playlist that reflects your brand ideals, character and appeals to the demographic of your customers. Get in touch today to discuss your brand’s, ‘personal playlist’ and give your customers an instant impression of your brand in line with your existing architecture, interior design and lighting to increase sales in your business and create a congruent atmosphere in your business.

Create your businesses personal playlist here